Looking at the world from a different angle
London Projects
COMPANY
Heathfield CC
ROLE
Photographer
EXPERTISE
Photography/Editing
YEAR
2024
Project description
Blues is a leading music streaming platform aimed at independent artists and listeners seeking unique, under-the-radar tracks. As the company looked to scale, they needed a website overhaul that would enhance user experience, streamline content discovery, and increase conversion rates for premium memberships.
Results
Here, the outcomes and achievements of the project are highlighted, including user feedback, adoption rates, and industry recognition.
User engagement
Increased session duration by 25% due to improved navigation and playlist management features
Conversion rates
Blues saw a 15% increase in premium subscriptions following the redesign, thanks to a clearer call to action and streamlined onboarding process.
Growing User Base
The app quickly gained traction among individuals and businesses worldwide, with a steady increase in user adoption and engagement.